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Metamorphosis™ l’art de transformer un packaging en objet de désir

From Les Places D'Or Metamorphosis™ — Transforming Packaging into Objects of Desire Presented at the Places d’Or trade show, Metamorphosis™ is Essentia’s new concept that transforms packaging into true objects of desire. Through a partnership with Italian decorator MAD, the brand combines advanced digital printing and metallic effects to elevate designs, blending artisanal creativity with industrial precision.…

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Celebrating the 3 IT Award Winners at MakeUp in NewYork 2024

From Beauty Packaging MakeUp in NewYork 2024: IT Awards Winners At MakeUp in NewYork 2024, three innovations were honored with the prestigious IT Awards. Essentia Beauty stood out in the Packaging category with New Age, a refillable monomaterial palette featuring a sliding system and customizable decorative panels, while Weckerle USA and Toa Inc. were recognized for…

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Essentia Beauty: the splendor of eco-design

From Formes De Luxe Eco-Design Elevated: Essentia Beauty’s Luxe Refilling Philosophy Essentia Beauty blends sustainability with luxury through refillable packaging concepts like the Slide Palette and Smart Compact. In partnership with MAD, the brand enhances these designs with refined decorative effects, creating eco-friendly yet desirable objects that unite ecological values with high-end appeal. Read full article here.

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Essentia Beauty introduces new tech-focused beauty brand Ozmee

From BW Confidential Essentia Beauty Launches Ozmee, a Digital-Beauty Brand Essentia Beauty is launching Ozmee, a direct-to-consumer tech-focused beauty brand in Italy (rolling out more widely in August). Central to Ozmee is “Morphodiagnosis,” a proprietary face analysis software developed over three years using data from 500 women, which classifies lash morphotypes (length, density etc.). The idea…

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Press highlights: Essentia Beauty on Premium Beauty News

From Premium Beauty News Essentia Beauty rolls out a new luxury offering and expands in North America Essentia Beauty has unveiled new skincare and fragrance formulas within its Loving Fragrance collection, designed to promote both skin health and emotional well-being. Featuring a bi-phase oil-water blend and a sensorial microemulsion, the line combines hydration, nourishment, and mood-enhancing scents.…

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